On Wednesday, July 1st, The Coca-Cola Company announced they would be discontinuing an entire beverage brand and laying off over 300 employees. This news, which was announced during Coca-Cola's third-quarter earnings call on October 22, comes just weeks after Coca-Cola announced the end of … On the company’s earnings call Tuesday (July 21) morning, Quincey noted that at the outset of the pandemic, Coca-Cola’s goal was to "ruthlessly prioritise" core brands and stock keeping units (SKUs) to "strengthen the resilience" of its supply chain. The brands affected by Coke’s recent soda cull also include TAB diet soda, ZICO coconut water, and Coca Cola Life, plus internationally marketed drink brands like … Discontinued ca. Just days after Coca-Cola announced it is discontinuing its iconic diet soda, TaB, and breaking the hearts of TaB's die-hard cult following in the process, the beverage giant has just announced plans to discontinue production of 200 of its beverage brands. Coca-Cola Retires Numerous Drinks to Reshape Portfolio "for Growth and Scale": Including TaB, Coca-Cola Life and Diet Coke Feisty Cherry. It was announced on October 16th that the Coca-Cola Company would be retiring a number of its products by December 31st, 2020 to ‘re-shape its portfolio.’. Going forward, Coca-Cola plans to invest more resources in its strongest brands and phase out its smaller, less profitable brands. Tab is the most recent victim to make the list. Colette Cola – discontinued, was only available in the German Democratic Republic The move, according to Coca-Cola, comes “as part of a global portfolio refresh prioritizing category-leading brands with the greatest potential for growth and scale.”, Speaking in a press release, Coke’s global head of innovation and marketing operations, Cath Coetzer, said: “This isn’t about paring down to a specific number of product offerings under our brands. TaB broke new ground in 1963 when it was introduced as The Coca-Cola Company’s first-ever “diet” soft drink. {{#media.focal_point}}. Coca-Cola Retires Numerous Drinks to Reshape Portfolio "for Growth and Scale": Including TaB, Coca-Cola Life and Diet Coke Feisty Cherry. RELATED: Here are 8 grocery items that may soon be in short supply. Vault was a citrus soda and energy drink … 2020 hasn't been merry. Re-branded Coke II in 1992. Speaking of which, we tasted the top 6 spiked seltzers, and this one stood head and shoulders above all the others. You can learn more about the brand, nutritional facts and flavour varieties here. Beverage giant Coca-Cola will stop selling about 200 brands soon, cutting its offerings in half. However, in October 2020, the Coca-Cola Company announced that it would be discontinuing around 200 drinks brands including some long-standing favourites. Coca-Cola has been gradually announcing the discontinuation of select national brands over the past few months, including TaB diet cola, Odwalla juices, ZICO coconut water, Coca-Cola Life, Diet Coke Feisty Cherry, and regional brands like Northern Neck Ginger Ale and Delaware Punch. North America data-server-hbs-enabled="false"> North America. Coca-Cola announced in July that it would cut about 200 drink brands by the end of the year. Now, we can add another one to the list, and it's one of the biggest name brands we've seen so far. Just days after Coca-Cola announced it is discontinuing its iconic diet soda, TaB, and breaking the hearts of TaB's die-hard cult following in the process, the beverage giant has just announced plans to discontinue production of 200 of its beverage brands.If anyone's counting, that's half its … Since the summer, it has announced it will scrap Tab and Zico, but the whole list hasn't been released. Coca-Cola Zero Sugar – diet version of Coca-Cola, sister product of Diet Coke; Cocoteen; Coke II Re-formulated Coca-Cola, replaced original formula Coca-Cola as "New Coke" for a brief time in 1985. Discontinued ca. We have drinks and beverages for everybody and every occasion. Here’s a list of Coke’s confirmed cancelled drinks brands. >> Read more trending news The announcement comes on the heels of Coca-Cola discontinuing several outdated brands, including Tab , ZICO coconut water and juice-smoothie brand Odwalla, CNN reported. Grapefruit-flavored soft drink. Re-branded Coke II in 1992. Coca-Cola is also ceasing production of lesser-known regional sodas like Northern Neck Ginger Ale and Delaware Punch, as well as some products in the “hydration” category, which could (could is the operative word here) include Powerade, Dasani and Vitamin Water. While we can't say we're actually missing any of these rather bizarre discontinued sodas you'll never see again, this latest round of Coca-Cola cancellations could sting. Coca-Cola plans to drop around 200 of its drink brands, it said on an earnings call. The objective is to drive impact and growth.”, “It’s about continuing to follow the consumer and being very intentional in deciding which of our brands are most deserving of our investments and resources,” she said, “and also taking the tough but important steps to identify those products that are losing relevance and therefore should exit the portfolio.”. "New" Coke Edit. The Coca-Cola Company is one of the biggest players in the global drinks industry. North America data-server-hbs-enabled="false"> North America. That being said, the elimination of half of the company's beverage brands is being characterized by Coca-Cola as a growth strategy, allowing the soda company to devote more of its focus to its more profitable offerings, including Coca-Cola Zero and Topo Chico hard seltzer. This is a list of soft drinks in order of the brand's country of origin. Coca cola is discontinuing 200 brands If you like any niche drinks that Coca cola offers, such as tab, zico, and odwalla, you better stock up before they start going missing from shelves. The products which the Coca-Cola Company has so far confirmed will be leaving store shelves by the end of 2020 are: The Coca-Cola Company has confirmed that it will not be releasing the full list of 200 Coca-Cola products being discontinued as it is instead focusing on its current line-up of drinks and future products. The Coca-Cola Company, one of the most valuable and recognizable brands across the globe, is the world’s largest beverage company.. These are the discontinued brands that Coca-Cola, and it's other divisions that had been released over the past years. Coca-Cola BlāK - Coca-Cola with coffee flavor added. Going forward, Coca-Cola plans to invest more resources in its strongest brands and phase out its smaller, less profitable brands. Coca-Cola Black Cherry Vanilla - Replaced with Coca-Cola Vanilla in 2007. Coca-Cola C2 - discontinued lo-carb and low sugar version. Curious to learn more about Coca-Cola and our brands? Coca-Cola Black Cherry Vanilla - Replaced with Coca-Cola Vanilla in 2007. TaB – The Coca-Cola Company’s first ever diet soft drink launched in 1963 – will be discontinued in the US as the company continues to streamline its SKUs. To compete with Pepsi’s Mountain Dew, Coca-Cola started stocking American grocery stores with Vault (and other Vault varieties) in 2005. The Coca-Cola Company is cutting its portfolio in half, kicking at least 200 beverage brands to the curb by end of year. The Coca-Cola Company is discontinuing 200 drinks brands according to reports. Coca-Cola BlāK - Coca-Cola with coffee flavor added. On Wednesday, July 1st, The Coca-Cola Company announced they would be discontinuing an entire beverage brand and laying off over 300 employees. Explore the wide variety of products and beverages that The Coca-Cola Company has to offer. Since sales of water and sports drinks fell 11% in the third quarter, it is reasonable to assume we're looking at a farewell to some or all of Coca-Cola's "hydration" brands, which include Dasani (whose Dasani Drops we're fond of), Powerade, and Vitamin Water. TaB broke new ground in 1963 when it was introduced as The Coca-Cola Company’s first-ever “diet” soft drink. It offers nearly 4,000 drink options through its 500 different brands, 21 of which generate more than $1 billion in annual retail sales. Club; Coca-Cola® - Namesake Coca-Cola product. Here's your guide to vaccine vocabulary, The global gymnastics community is finally facing a reckoning, This drool-worthy Filipino-inspired breakfast brings this chef's family together. Coca-Cola plans on getting rid of what its CEO James Quincey referred to as "zombie brands." Coca-Cola is also in cost-cutting mode. 23. Latin America data-server-hbs-enabled="false"> Latin America Curious to learn more about Coca-Cola and our brands? While not completely discontinued, no list of nostalgic drinks is complete without Tab. CNN Business has since reported that the company is set to discontinue a total of 200 drinks products, almost half of the company’s total 500 drinks brands. >> Read more trending news The announcement comes on the heels of Coca-Cola discontinuing several outdated brands, including Tab , ZICO coconut water and juice-smoothie brand Odwalla, CNN reported. This news, which was announced during Coca-Cola's third-quarter earnings call on October 22, comes just weeks after Coca-Cola announced the end of the line for its coconut beverage brand, Zico and less than three months after the Odwalla line of "healthy" smoothies and juices got unceremoniously "canned." Coca-Cola C2 - discontinued lo-carb and low sugar version. This article is a list of brand name soft drink products. Coca-Cola Citra A citrus col, available only in Japan. The company said select Coca-Cola products will be discontinued by Dec. 31, the newspaper reported. The decision comes after years of decreasing sales due to the popularity of Coca-Cola’s Diet Coke and the recent coronavirus pandemic. Should its holiday cards be? Coca-Cola announced in July that it would cut about 200 drink brands by the end of the year. "New" Coke Edit. • Cafe Zu – Canned coffee with ginseng available in Thailand The announcement comes on the heels of Coca-Cola discontinuing several outdated brands, including Tab, ZICO coconut water and juice-smoothie brand Odwalla, CNN reported. Although the full list of brands on the chopping block has not yet been revealed, CEO James Quincy has hinted it will include those he's referred to before as "zombie brands" (i.e., those whose sales make up only 2% of Coca-Cola's total revenue). In other news, Fans go frenzy over 'Cardiboks' - can you still buy Cardi B's Reebok trainers? In August, the company said it plans to offer buyouts to roughly 4,000 employees, or 37% of its workforce in … In August, the company said it plans to offer buyouts to roughly 4,000 employees, or 37% of its workforce in … After a 57-year run, Tab is now joining the ever-growing list of discontinued sodas. If anyone's counting, that's half its current beverage portfolio. Just days after Coca-Cola announced it is discontinuing its iconic diet soda, TaB, and breaking the hearts of TaB's die-hard cult following in the process, the beverage giant has just announced plans to discontinue production of 200 of its beverage brands.If anyone's counting, that's half its current beverage portfolio. 2002. These are the discontinued brands that Coca-Cola, and it's other divisions that had been released over the past years. Photo by ERIC PIERMONT/AFP via Getty Images. Now, we can add another one to the list, and it's one of the biggest name brands we've seen so far. Coca-Cola plans on getting rid of what its CEO James Quincey referred to as "zombie brands." Initially marketed to women, the saccharine-sweetened, zero-calorie soda became a cultural icon in the 1980s and maintained a small but loyal following over the last few decades, primarily among fans who grew up with the beloved brand. 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2020 coca cola drink brands discontinued list